Design Strategy by Marcelo Lopes

Marcelo Lopes Demonstrates The Caesar Park Hotels and Resorts Design Strategy

Marcelo Lopes, the author of the displayed project Caesar Park Hotels and Resorts - Design Strategy by Marcelo Lopes points out, The main goal of this new project was to save resources. Results include: fifty percent reduction in the number of items in the visual identity manual, less paper consumption, creation of the new index structure of the visual identity manual facilitating the search for the items, improved durability (Some support materials were substituted.) And a sustainable design was achieved by replacing some plastic or TNT materials with 100% cotton fabric. All paper types specified in the new project are FSC certified papers..

Design Strategy by Marcelo Lopes Images:

VIA: http://competition.adesignaward.com/design.php?ID=27715

End of the article, click here to go back to previous page, or alternatively go back to Design Magazine Blog homepage.

Design Contest
Copyright © 2010 - 2017 Design Magazine Blog - designmagazineblog.com - All Articles